Introducing Perfect Shot Photography
What is your business and where are you based?
I am a specialist newborn photographer at Perfect Shot Photography. I offer bespoke photographic experiences from my boutique baby photography studio in St Ives.
How long have you been in business and how did your business come about?
I have been in business since 2012, but started specialising in newborn photography in 2016 when I realised there were no newborn specialists locally. I could see there was a rise in the market of untrained photographers taking on newborn baby photo sessions, potentially putting little ones at risk, so decided to invest in lots of training and courses with the best maternity and baby photographers from around the world and specialise in newborns, creating memories that will last forever. I started off mobile, photographing from client’s homes, but I opened my little haven in December 2019.
What is your role in the business?
To create beautiful and bespoke memories for all new parents, whilst offering them a luxury service which all new parents deserve.
Who are your typical customers?
Expectant and new parents from around Cambridgeshire.
What do you love most about being in business?
Being able to work with so many amazing families who are dedicated to making
memories as their family grows, for now and for future generations to look back on. I
never forget how lucky I am to have been chosen to document the most magical and special times in this great journey of life.
What are the biggest challenges you face or have faced in your business?
Taking the step to find a town centre premises that would be safe, warm and cosy for all of my little clients and their families, and being able to sustain business. I am
currently fully booked 3-4 months in advance, which I am incredibly grateful for
people putting their trust in me.
Where do you see your business in 5 years?
As THE go to newborn photography studio in Cambridgeshire.
What’s the best bit of advice you can give to other business owners?
Whilst it’s important to keep an eye on commerce and the local market, don’t take
too much notice. Do you what you have to do to make your business work for you.
Don’t see others as competitors, you don’t know their business needs or models. If
you have the funds to invest in a business mentor, do. Support local and work
together, network and collaborate where possible audiences combine.
Finally, where can we find your business and how can we connect with you?